Hug

Fabric Collection — Hug

Hug

A soft, gently textured weave with a viscose touch that lives up to its name. Hug brings a warm, tactile softness to any room, filtering daylight through 25 considered colourways — made to measure.

85% Polyester, 15% ViscoseComposition
300 cmPanel Width
Translucent · WovenFinish
25 ColoursAvailable
The Palette

25 Colourways

A considered palette designed to suit every interior. Each swatch is a true representation of the finished fabric.

Hug 10 White
White
Hug 10
Hug 11 Cream
Cream
Hug 11
Hug 13 Pearl
Pearl
Hug 13
Hug 15 Sand
Sand
Hug 15
Hug 16 Dove
Dove
Hug 16
Hug 17 Linen
Linen
Hug 17
Hug 18 Pebble
Pebble
Hug 18
Hug 20 Ochre
Ochre
Hug 20
Hug 23 Wheat
Wheat
Hug 23
Hug 25 Spice
Spice
Hug 25
Hug 27 Burnt Orange
Burnt Orange
Hug 27
Hug 30 Avocado
Avocado
Hug 30
Hug 40 Burgundy
Burgundy
Hug 40
Hug 42 Marsala
Marsala
Hug 42
Hug 45 Dusty Rose
Dusty Rose
Hug 45
Hug 46 Rose Bisque
Rose Bisque
Hug 46
Hug 51 Duck Egg
Duck Egg
Hug 51
Hug 53 Teal
Teal
Hug 53
Hug 54 Denim
Denim
Hug 54
Hug 55 Navy
Navy
Hug 55
Hug 60 Heather
Heather
Hug 60
Hug 90 Grey
Grey
Hug 90
Hug 91 Silver
Silver
Hug 91
Hug 94 Stormy Grey
Stormy Grey
Hug 94
Hug 96 Charcoal
Charcoal
Hug 96
The Fabric

Softness You Can Feel

Hug is woven from a polyester-viscose blend that gives it a noticeably soft, slightly slubbed hand-feel — more textured and tactile than a typical sheer, with a warmth that comes through in both touch and appearance.

It's a fabric designed to make a room feel wrapped and comfortable, translucent enough to keep daylight moving through, but textured enough to add real depth to plain walls and simple furnishings.

In the Living Room

Texture That Adds Warmth

Hung full width, Hug's soft slubbed texture catches the light in a way a flat weave can't — adding quiet depth to a room without overwhelming it.

  • Polyester-viscose blend for a soft, tactile hand
  • Suits wave, pinch pleat and pencil pleat headings
  • Diffuses daylight into a warm, even glow
Order Made to Measure Curtains
Colour & Comfort

Twenty-Five Cosy Tones

From burnt orange and marsala through to duck egg and charcoal, Hug's palette leans warm and grounded — built to make a room feel instantly more comfortable.

  • 25 warm, considered colourways
  • A textured alternative to a flat sheer
  • Pairs naturally with wool, linen and timber
Order Made to Measure Curtains
Details

Technical Specification

Composition
85% Polyester, 15% Viscose
Weave
Translucent · Woven
Panel Width
300 cm
Price
Made to measure — priced per curtain
🌡️
Machine wash cool (30°C), normal cycle
🔥
Iron on medium heat
🚫
Do not bleach
♨️
Do not tumble dry
🧺
Dry clean — specialist solvent (P) only
Questions

Frequently Asked

What makes Hug different from a standard sheer? +
Hug has a noticeably softer, more textured hand-feel thanks to its viscose content, giving it a warmer, more tactile character than a flat, smooth sheer.
Is Hug see-through? +
Hug is translucent — it softens and diffuses light while offering more visual texture and a little more privacy than a fine sheer.
Can I order samples first? +
Yes, samples of any Hug colourway can be requested before placing your made to measure order.
How is Hug priced? +
Hug is made to measure, so pricing is calculated on your exact width and drop at checkout. Start your order to get an instant, accurate quote.
Ready When You Are

Make It Yours, Made to Measure

Choose your colourway, enter your dimensions, and we'll take care of the rest — every Hug curtain is cut and finished to your exact window.

Motion Collection — Hug Fabric Collection
Scroll to Top